Today’s post is a guest blog by my colleague, Angie Harley.
For those of you who have ever spent significant blocks of time with children, you know what I’m talking about. Kids are- and probably always have been- some of the best sales people I’ve ever encountered.
Now, since child labor laws exist, and we don’t sell cookies, this isn’t the next greatest idea for our business. But, I think there are a 3 lessons we could all relearn- since each of us have this deep rooted experience from our own childhoods- from these little people.
Lesson #1: Be persistent.
My four year old has this down- see if you can relate.
“Can I watch Megamind?” No. “Mom, can I please watch Megamind? “ No. “But I said, please.” Thank you for using manners, but No. “Why not?” Because I said so…
Look at that- three no’s and there is still persistence. No fear of the no with a kid- they just keep asking it differently.
My six year old is a little better at this skill.
“Mom, if I eat all my dinner, could we go get ice cream tonight?” Not tonight. “Why can’t we have ice cream, it’s a beautiful day for ice cream, and I know you love the Dairy Queen?” Good point.
See, she got the no- kept going, but look at the insertion of value statements, giving a benefit, seeking to understand the no. Much more effective. Be persistent, but do it well!
Lesson #2: Money isn’t the issue
“Mom, can I have a new game?” We’ll see. “Mom, this game is only $50 for the Wii, and you love to play the Wii. We could have so much fun with this one.” $50 is a lot of money, honey. “Well, not if we play it every day, Daddy said your new pants cost $50 and you only wear them sometimes.” Ugh, another point for the six year old.
You see, while money is important- it’s more about the value you get out of that money. Don’t be afraid to ask for that high dollar sale, if there’s value to the customer, the money isn’t the issue.
Lesson #3: Be fearless of the insane.
Let’s use my four year old again- 5 minutes before bedtime.
“Mommy, I’m hungry. Can I have some cookies?” No, bud, it’s bedtime (what is he thinking!).
Call me a meanie, but asking for straight sugar right before bedtime is an insane question. But, again, children are fearless when asking for the insane. Whether they know it’s crazy or not- it’s a bold, brave move to ask for the insane. Try it, ask for that big sale, the crazy work schedule, or a day off- your fear may be the only thing in your way of a yes!
she wins another round.
However, the lesson isn’t to pester your customers into prospects, but
There is so much to learn, more than just the three lessons here. So, the next time you are near a small child, pay attention to the little things they say and do to get their way. You’ll be amazed how savvy these little people can be!
Angie Harley has a passion for learning- especially learning from the seemingly insignificant events of everyday life. She has over 10 years of sales, management and training experience. Angie lives in Minnesota with her husband and two sales savvy children. She can be reached at firstname.lastname@example.org
Till next time,
Grow The Business.